Home of The Career Wingwoman, Jools Raye.
It’s time your career improved your life.
My Story
Hey, welcome to my world. I'm Jools Raye.
I’m your career coach wingwoman, boy mama, and host of the chart-topping podcast Bold Moves with Jools Raye
I’ve always chosen myself first when it comes to my career, doing work that is fulfilling and lights me up in coaching, mentoring and leadership development and geeking out on human behaviour and phycology.
Then I had my son in that pandemic. A whisper that there was something more turned into a roar so I start podcast and interviewed experts and thought leaders in women wellbeing and work.
What I discovered was wild! As I got older I’d been making career decisions based on security instead of truth and as a result forced myself into environments that looked successful on paper but felt completely out of sync.
I’ve taken my 18years expertise, been my first intense client for a year after redundancy to create this work to guide women into rediscovering who they are and lead their visions into reality. Because yes you are not too old to redesign your life.
Top 5% Global Podcast
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Top 5% Global Podcast *
Ready to rediscover the version of you that stops waiting and starts building?
.I’ll hand you the neuroscience with one hand and ask what your soul is hungry for with the other.
I’m unapologetic about both.
I blend spiritual intelligence with hard science because your values and your neurology are both trying to tell you the same thing.
Then I’ll hold the space for you to think it, believe it and become it.
My mission? Make sure no woman wastes another decade in a life that feels like someone else’s.
It’s time to design your next season today
Join me for a free webinar and learn
✔ ️ The 6 invisible cages holding you back from living your full potential.
✔ ️ How to start building your next chapter using goals that work for women without blowing your whole life up overnight
From My Clients
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![A woman with shoulder-length curly hair sitting on a bench with her back against a wall, in a room with warm lighting.]()
"Five weeks later, I feel like a different woman".
Five weeks later, I feel like a different woman.
Jools' Desire to Direction programme gave me so much more than a plan — it gave me back myself. Her warmth, support, and genuine belief in me created a space where I felt truly heard and safe to be honest about where I was. She helped me set goals that are deeply aligned to my values, which made all the difference. These weren't just goals on paper — they felt real, meaningful, and entirely mine.
I finished the programme with a new energy, a confidence I hadn't felt in a long time, and the courage to take real steps forward with my business. For anyone in midlife feeling stuck, burnt out, or quietly wondering 'is this it?' — Jools is the person you need in your corner. She is truly exceptional at what she does."
— Former Client
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![A middle-aged man with gray beard and short hair sitting on a beige seat against a plain light-colored wall, wearing a brown polo shirt and light-colored pants.]()
"I don't know if it's the right choice. But I feel so free."
“So I did it! I handed in my notice in on Thursday!! I”ve taken a leap of faith and talen on a contracting job which may only last til end of December! Plus its full time! What am I doing!! But do you know what, I feel so free!And just glad I’ve taken a risk and will escape the misery that is!
Who Knows if it’s the right choice but better to do something about the situation than nothing!! xx ”
— Former Client
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![Young man in a gray polo shirt and beige pants sitting on a wooden bench, casting a shadow on the wall behind him.]()
"The answers are in you — but with Jools in your corner, you can finally hear them."
"Before working with Jools, I was feeling lost and unsure of what I wanted to do in terms of my career and current role.
After having some coaching sessions I gained clarity which helped me understand I did know what I wanted to do underneath — but speaking it through and aligning it with my values gave me a clearer direction.
If you're a mum feeling lost and conflicted about how to support your family and continue a career, I'd highly recommend speaking with Jools. The answers are in you — but with her support, help and encouragement you can pave that journey more confidently."
—Former Client
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![A man in a blue short-sleeved sweater and beige pants sitting on a bench with hands resting on either side of him, looking off to the left, with a soft shadow on the wall behind him.]()
"I just spend my time feeling like my life is being wasted and passing me by."
"I just spend my time feeling like my life is being wasted and passing me by."
"I hate my job, I'm so bored and it's a toxic small world. I can't seem to get another job even though I've applied for loads. What I do want to do isn't suited to family life or is hard to get into. I just spend my time feeling like my life is being wasted and passing me by."
This message is perfect for a social media post — Jools could share it anonymously with the caption: "This landed in my inbox this week. Does any of this sound familiar? This is exactly who I built this work for."
__ Former Client
From the host of a top 5% podcast worldwide.
As featured in The Sunday Times · Best · The i Paper
Sound familiar?
You've decided.
Now for the fun part.
You're not wondering whether you want out. You've known for a while. You've had the conversations in your head, read the books, listened to the podcasts.
And still, every Sunday evening, the Monday feeling arrives on schedule. The plan in your Notes app hasn't moved. The idea you were excited about on Thursday has been quietly talked out of the room.
Here's what nobody tells you: you don't need another person telling you to take the leap. You're a builder, not a leaper. You need the next small step, taken with your salary still landing, and a reason to smile while you take it.
Knowing you want to pivot is the start. What comes next can actually be fun.
Every Sunday
What lands
in your inbox
Is this you?
This is for the woman who:
Meet Jools
I'm Jools
Career Wingwoman and host of Bold Moves with Jools Raye
For years I rejected my ideas before I'd properly explored them. Then redundancy made the decision for me, and I found out the hard way that deciding is the easy part. What happens next is where most of us get stuck.
18 years in careers and coaching, 8 of them in Defence. Bold Moves is in the top 5% of podcasts globally. Every Sunday, I'll share what I'm learning with you.
Beyond the Bold Moves
You've decided.
Let's make Sunday your favourite day again.
Professional Credentials in Coaching
Behavioural Science and Human Leadership
